If you’ve ever wanted to work long-term with someone who understands how to bring in more intros, sales & quality students + wants to make you the #1 studio in your city – I’m that guy.
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The Legends Ball Events
Hi dance studio owners, my name is Bartol.👋
I’m a professional marketer turned dancer and performer for the most famous ballroom & salsa dance school in Croatia “Dansel by Elio Bašan” and I have 7 years of experience in high-level “lead generation marketing” working for billion & million dollar companies worldwide.
Here you’ll see my marketing system that I use for all dance schools – from large dance studios to those that are a “1-man-band”.
To be honest, I believe that only a dance studio owner can fully understand another dance studio owner’s problems.
At this moment, I am currently working with 40+ dance studios in the US, UK, Canada, Europe, Dubai & Australia.
They don’t work with me because I am a dancer – they work with me because I understand how to bring in more students with very profitable margins.
All of this started by accident and as a passionate dancer myself – I want to bring this value to other dance studios.
+ I am born on the same day as Patrick Swayze (18th of August), it’s faith for me to make a difference in the dancing world I’m tellin’ ya 🙂
I create campaigns for ALL dance classes that you need to fill up.
All potential participants are prequalified so that you know exactly their “wants and needs”.
- Prequalification lets you know everyone's "wants and needs" no matter if they are a beginner or advanced dancer.
- From experience, every third lead from Google is a good lead. For FB/IG that number goes for every 10th lead.
A great ad is only 50% of the job, but a very important 50%.
I can make a great ad for everything you need – adult classes ads, teacher recruitment ads, wedding classes ads, ladies only or children classes ads – which will surely do well.
- Adobe Premier Pro expert
- Adobe Photoshop expert
I’m crazy about dancing and this job. That’s why I analyzed hundreds of comments on forums and communities where people talk about their problems before starting to dance. This is the reason why my ads work much better than others because an adult man, a mother or a child can 100% find themselves in the ads.
- I NEVER "rub" your eyes with irrelevant "click" and "reach" statistics. It matters who came to the studio.
- If we start working together, I will not work with any other dance school in your area.
When I say we “optimize” ads, I mean that I separate campaigns on Google and FB/IG by age, gender, interests and about 67 other info points so that you don’t waste money on people who won’t turn into dance school students.
- If a man wants to dance salsa - he'll get an ad for salsa. If a mother wants to enroll her child in dance recreation, she will get such an ad. You want hip-hop or ballet? That's what you'll get.
- Through optimization, we reduce the cost of bringing a person to the dance studio (expression for "we save you money").
The first impression is the most important, right? Most dance studios say they get that, but they really don’t. Imagine that you answer an email with one to two sentences, and your competition sends a video response, gives a personalized answer to each question and adds all-important-dance-related information…
- Video is the #1 way to eliminate "brakes" between you and future participants. You also get extra credibility points.
- You can be the most decorated studio, but people choose a dance school according to their first impression!
Why would someone take 5 minutes to read your emails?
It’s all about storytelling – I have great scripts tailored for top storytelling that will make people actually want to dance at your place and hear your story.
- Every participant receives an SMS upon registration
- I cover the SMS cost. You will look very professional
Salsa, Bachata and Kizomba are creating more and more dance schools… Whether you want to become or stay the #1 most popular dance school in your area, my BB Scaling Agency™ review system is the perfect tool to achieve this goal.
- Happy attendees don't normally post reviews → I'll change that
- Attendees whom no one can satisfy will be the first to complain → I'll prevent that
Source: Google local consumer review survey 2022.
- Rule #1: If you really care about online and real life reputation of your dance school, take this rule very seriously
- Rule #2: Don't forget rule #1
Do you work alone or do you have a large number of teachers and instructors? This is what you need.
As soon as there is a new qualified inquiry or direct call from the ads – you will receive an email notification.
Due to the prequalification, you will know exactly what each person wants from the class, so it will be easier for you to honestly sell and teach with more quality.
Prequalification
You know exactly:
- Do they have a dance partner?
- Which course are they interested in?
- Are they students? (some schools give discounts to students)
- How would do they prefer to pay for the classes / lessons?
The important thing here is not the easier sale, but that the whole journey from the ad to the purchase actually makes sense in a person's mind.
It makes sense because we took him by the hand and honestly led him from the problem to the solution.
Contact info
These are:
- Name and surname
- Telephone number
- E-mail address
- City (if you have multiple locations)
- Whatever else you need
Notes
You, your team or reception writes down what happened to that couple / that person at the end of everything.
The green row indicates that the couple/person has successfully enrolled and has paid for the lessons /class.
Prequalification
You know exactly:
- Do they have a dance partner?
- Which course are
they interested in? - Are they students?
(some schools give
discounts to students) - How would do they prefer to pay
for the classes / lessons?
The important thing here
is not the easier sale,
but that the whole journey from the ad
to the purchase actually makes sense in
a person's mind.
Contact info
These are:
- Name and surname
- Telephone number
- E-mail address
- City (if you
have multiple locations) - Whatever else
you need
Notes
You, your team or reception
writes down what happened
to that couple / that person
at the end of everything.
The green row indicates
that the couple/person has
successfully enrolled and
has paid for
the lessons /class.
With me, you will receive a video report lasting 5-15 minutes.
This means that once a month or every week ( depending on what you like better )
you have to open my video on your phone to know what happened with your dance studio social media accounts and campaigns.
All without any long PDF documents to decipher.
Here’s a breakdown of how I run shop.
#1: I never push huge discounts or advertise “free classes”
I am extremely annoyed by ads that focus on “FREE CLASSES”
It’s the same story when you see brands that write “from XY euros per month”, and everyone knows that this is the price for 36 installments -.-
Yes, you and I know that it “works”, but even when it “works” you have to work twice as hard to turn the people who come to the dance class into paid beginners.
Awful, right?
Bad offers attract bad people.
The offer has to be good, but that doesn’t mean taking the route of minimum resistance.
#2: I bring qualified leads who know your prices and want to dance.
Ok what do I mean by this:
Every inquiry and call generated by my ads will be PROPERLY prequalified by showing the intro deal price and asking the right questions:
Do they have a partner?
What’s the #1 reason they want to start dancing?
What dance style are they interested in the most?
Have they ever danced before?
In that way,
you are dealing with people who know how much your lessons or classes cost and are ready to take the first step.
#3: Everything has already been tried & tested
For all dance services, I have ready-made ads and pages that are proven to work if:
You need more private or group lesson students on a weekly basis.
You want to fill up a ladies only, hip hop, or children’s class – we post that ad
If you need to recruit new teachers – we have the proven solution.
I’ve made thousands of FB/IG/Google campaigns (and dance steps) in my life – you’re in safe hands.
#4: First month is FREE + what’s the price?
It goes like this:
1. If you are not satisfied with the service, I will refund you the money.
2. If your school is fully filled up and you don’t need new students but just great online presence, we’ll do the 3x week FB/IG reels TikTok & YouTube content + the review collection system.
3. My full-service covers:
– Google Review collecting system (You’ll get anonymous feedback from your students + increase your popularity on Google)
– 3 times a week I will post a video for your dance school (Tiktok, FB/IG Reels, and YouTube – yes you’ll be everywhere)
– Setting up and advertising your studio on Google
– Filtering & Prequalifying all leads
– Call recording to know if the reception / your team is answering “correctly”
I cover the cost of hosting the call tracking & hosting all pages.
You cover the ad spend.
Price – Please contact me as it’s difficult to give a specific pricepoint because:
- Doing advertising for a studio in the US or anywhere else in the world.
They both could be doing incredibly well for their country’s standard but their prosperity level is vastly different. I have to adjust my pricing for each country so please contact me to find out the pricing for your location!
Need a website or automations?
By the way, I have excellent knowledge in creating websites or automations.
So far I have created over 70 of them.
A lot of dance schools have websites that look like they were made 20 years ago 🙁
How can we start?
You literally just have to reach out.
I have everything ready.
If you want to hear from me – click on the button below.👇
Questions I get before we partner up:
Want to hear more and get your first month of advertising for free?
Slow - quick - quick - slow
Reach out to me below
Fill out the form or call us on +385 99 408 2338.
Contact information
If you prefer to talk on the phone or have a longer email to send, my contact information is below.
(Call on weekends too, dancing never sleeps).
